Slow Tourism as a New Tool for the Destination Competitiveness

Slow tourism is a new form of tourism that is very difficult to define in a few behavioral categories. For this reason, the paper focuses on its characteristics with the aim to observe the impact of this form of tourism on the local community and on the territories that is very widespread.
A relevant literature review shows that slow tourism is a kaleidoscopic phenomenon that uses the resources and attractions of tourist destinations in many ways. This form of tourism is followed by many people, and for this reason, the paper aims to draw attention to the fact that the choice of destinations in slow tourism is a way to competitiveness. The methodology used to analyze this form of tourism is the qualitative method and the case studies. The paper aims to verify that the elements that form slow tourism are a source of competitiveness and how those elements are implemented in destinations. Case studies help discern how slow tourism is implemented in destinations, pointing to the competition with the others that haven’t implemented slow tourism. It is the first research for this category, and more studies are needed for a proper understanding of this form of tourism as a new tourism product and a competitive element in the tourism sector.