Non-Financial Reporting in the Postal Services Industry

The aim of this paper is to analyze the role of the Post of Serbia as the leader in the field of postal, financial and information-communication services in the domestic market. The paper will provide an overview of company’s goals to maintain competitiveness and market leadership position. The Post of Serbia needs to develop and liberalize in accordance with the EU policy of gradual and controlled liberalization. The harmonization of national legislative rules with the EU regulatory framework led to a sustained leadership position in the Serbian market, despite increasing legal and illegal competition. This tendency can be observed in their management reports, particularly in the reports related to the volume of services provided in the previous years. The paper includes data analysis of ten-year business, collected from reports of the Post of Serbia.