Can we rely on internet distribution systems’ rating? A case study of booking.com and hrs.com
Can we rely on internet distribution systems’ rating? A case study of booking.com and hrs.com
Autori:
Izdanje: SITCON 2016 - Singidunum International Tourism Conference
DOI: 10.15308/Sitcon-2016-83-86
Oblast: Tourism
Stranice: 83-86
Apstrakt:
Internet distribution systems have reshaped the tourism industry, and guests’
ratings and reviews have greatly contributed to that. Numerous research has
pointed out to the importance of guest reviews and hotel ratings for the Internet
distribution systems. However, the question remains as to how much we can
rely on different Internet distribution systems (IDS). This paper demonstrates
a statistically significant difference in ratings on different IDS for 10 evaluated
hotels. What could be the reason for this? The authors believe that the number
of criteria evaluated by the guests and the differences in criteria evaluated
reflect different hotel ratings on IDS. This, of course, as previous researchers
have demonstrated, can affect the overall hotel performance, thus resulting in
fewer reservations and unfavourable financial results.
ratings and reviews have greatly contributed to that. Numerous research has
pointed out to the importance of guest reviews and hotel ratings for the Internet
distribution systems. However, the question remains as to how much we can
rely on different Internet distribution systems (IDS). This paper demonstrates
a statistically significant difference in ratings on different IDS for 10 evaluated
hotels. What could be the reason for this? The authors believe that the number
of criteria evaluated by the guests and the differences in criteria evaluated
reflect different hotel ratings on IDS. This, of course, as previous researchers
have demonstrated, can affect the overall hotel performance, thus resulting in
fewer reservations and unfavourable financial results.
Ključne reči: hotel, guests, reviews, IDS, OTA, Internet
Priložene datoteke:
- 83-86 ( veličina: 409,65 KB, broj pregleda: 1184 )
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BibTeX format
@article{article,
author = {S. Čerović, M. Knežević, D. Borovčanin and V. Džamić},
title = {Can we rely on internet distribution systems’ rating? A case study of booking.com and hrs.com},
journal = {SITCON 2016 - Singidunum International Tourism Conference},
year = 2016,
pages = {83-86},
doi = {10.15308/Sitcon-2016-83-86}
}
RT Conference Proceedings A1 Slobodan Čerović A1 Miroslav Knežević A1 Dušan Borovčanin A1 Vladimir Džamić T1 Can we rely on internet distribution systems’ rating? A case study of booking.com and hrs.com AD Univerzitet Singidunum, Beograd, Beograd, Srbija YR 2016 NO doi: 10.15308/Sitcon-2016-83-86
S. Čerović, M. Knežević, D. Borovčanin and V. Džamić, Can we rely on internet distribution systems’ rating? A case study of booking.com and hrs.com, Univerzitet Singidunum, Beograd, 2016, doi:10.15308/Sitcon-2016-83-86