Internet as a medium for improving organizational development

Izdanje: Sinteza 2014 - Impact of the Internet on Business Activities in Serbia and Worldwide

DOI: 10.15308/sinteza-2014-288-291

Link: https://doi.org/10.15308/sinteza-2014-288-291

Apstrakt:
On the premise that internet may serve as a key foundation for organizational development, senior management of the HR agency decided to begin internet-based business process redesign. This involved improvement of organizational culture, corporate communications and client services. Adversary effect of current business practices between three countries (namely Serbia, Slovenia and Croatia) was reflected in duplication of services, increased conflicts, poor communication, waste of money and time and thus reduced operational effectiveness. Internet-based centralization of internal communication and shared services has become a framework for managing business process that enables senior management to remain at the forefront of business operations. Over a three months period, virtual headquarters has brought positive changes in physical environment and instigated integration of business units across different countries. Internet proved to be a key medium in the process of business redesign without impeding organizational ability to tailor services at local markets.
Ključne reči: Internet, organizational development, redesign

Preuzimanje citata:

BibTeX format
@article{article,
  author  = {Mihajlović, I., Dražeta, L.}, 
  title   = {Internet as a medium for improving organizational development},
  journal = {Sinteza 2014 - Impact of the Internet on Business Activities in Serbia and Worldwide},
  year    = 2014,
  doi     = {10.15308/sinteza-2014-288-291}
}
RefWorks Tagged format
RT Conference Proceedings
A1 Ivana Mihajlović
A1 Lazar Dražeta
T1 Internet as a medium for improving organizational development
AD Međunarodna naučna konferencija Sinteza, Beograd, Srbija
YR 2014
NO doi: 10.15308/sinteza-2014-288-291
Unapred formatirani prikaz citata
Mihajlović, I., Dražeta, L., Internet as a medium for improving organizational development, Međunarodna naučna konferencija Sinteza, 2014, doi:10.15308/sinteza-2014-288-291